Studies, publications

a taste of public results of researches by Scores Group

 

Studies and publications

Regular publications

Outdoor market presentations (yearly summed results of outdoor monitoring)The main goal of monitoring survey is to explore errors in cementation, realization, or placing of advertisements. However, monitoring survey makes it possible to collect data and information relevant and valuable for parts or whole of the outdoor media market. Regularly refreshed so-called market presentations contain data which helps us to understand the structure, trends and changes of the outdoor market.
Details (HUN) >>

Radio audience measurement (summarized data of 3 months of radio diaries)
Scores Group delivers a short press release of the results of the National Radio Audience Measurement – and particularly its I.A. survey component (nationwide radios and those aired from Budapest).
Details (HUN) >>